AI reviewed · sources pending. Book associations have not been verified.

Foot-in-the-door technique

Concept

A small initial agreement can increase willingness to agree to a related larger request.

Explanation or usage

The first action can make a person see themselves as supportive of the cause or activity. A later request can appeal to maintaining that identity. This is distinct from reciprocal concessions, which begins with refusing a larger request, and neither sequence guarantees compliance.

Common misunderstandings

Foot-in-the-door begins by rejecting a large request.

In Influence

General context reviewed · book attribution and sources pending

Distinguish consistency after acceptance from reciprocity after rejection.

Linked books